We Are All Connected · AI-native B2B marketing agency
Your buyers shortlist before they speak to you.
They can ask AI tools and search the web before anyone books a call. We work on what they find, with SEO and AEO, content, and paid media. Then we connect it to HubSpot, so you can see what it is worth.
Pricing is on the site. Starter diagnostics from £4,500.
Before the first call
- Asks an AI tool who to considerAEO
- Searches, and reads a guideSEO · content
- Sees a LinkedIn adPaid media
- Ranks a shortlistBefore anyone speaks to salesAre you on it?
- Books a callHubSpot
Client results
What the work has done.
Current clients
- PEI GroupB2B financial media.
- ZaptecEV charging.
in pipeline value associated with leads from organic search.
leads from about £10,000 of media spend, at £15 per lead.
Selected past work: Kadence, Cloudhelix, SMART Technologies, and Crunch. See all client work
What we do
Three service areas. One system.
Designed to work together. Available separately.
Area 01
Be Found.
- AEO for B2B
- Technical SEO
Buyers find you
Area 02
Be Understood.
- Content strategy
They trust what they find
Area 03
Be Connected.
- RevOps and HubSpot
- Paid media
- AI marketing operations
You see what it is worth, and that shapes what comes next
Area 01
Be Found.
Show up in the AI answers and search results your buyers already use.
Area 02
Be Understood.
Give AI engines and buyers the evidence to trust what they find about you.
Area 03
Be Connected.
Connect visibility to the commercial evidence your sales team can use.
Why now
Search did not stop working. It moved.
Lower average desktop click-through for the top-ranking page, associated with AI Overviews in Ahrefs' sample.
Ahrefs, February 2026 · December 2025 dataof buyers surveyed about a recent B2B purchase said their group ranked its shortlist by preference before first contact with sellers.
6sense, 2026 B2B Buyer Experience ReportBuyers can research through AI tools, peers, and review sites before contacting you. Your CRM will not record every interaction. We write clear answers with supporting evidence and track whether they appear in AI search, alongside the visits and enquiries they generate.
| Focus | Traditional search measurement | AI-search measurement |
|---|---|---|
| Where | Search result pages | AI-generated answers, including Google AI Mode, ChatGPT, Perplexity, and Copilot |
| Content | Pages answering relevant searches | Direct answers within those pages, supported by evidence |
| Buyer research | Search visits alongside other touchpoints | AI answers alongside search, peer advice, and review sites |
| Signals | Rankings, clicks, and conversions | Citations and repeated visibility samples, alongside commercial outcomes |
What we cannot promise
That an AI tool will name you. No one can guarantee a citation, and AI answers change from one run to the next.
What you get
A baseline of where you are cited and where you are missing. In ongoing work, a monthly report follows.
The team
Meet the people doing the work.
Our clients work directly with the senior team. Robin, Katie, and Jon lead the work, and specialist freelancers join where the brief needs them.
Robin Dally
Founder and principal
Robin leads technical SEO and AEO strategy.
Katie Fewings
Content, SEO, and HubSpot automation
Katie joined in 2015. She leads content strategy and technical SEO execution, and builds HubSpot automation for our clients.
Jon Norris
AI and client operations director
Joined March 2026 to build the AI and agentic systems behind how We Are All Connected works.
Guide
The knowledge base behind the work. Build your own.
We use a knowledge base called the Open Brain in our own AI workflows. The guide explains the structure and the capture process.
Next step
The next step is a 30‑minute call.
Tell us what you're trying to fix. We'll say whether we're the right fit, which engagement shape would work, or where else to look.